Anthony Lawrence Belfair

• Established ALB blog with strategic partner/web developer, working from concept to completion.
• Responsible for owned media/blog content development and execution, as well as dissemination across social media platforms.
• Developed and executed both evergreen and time-sensitive blog content to advance marketing strategies and raise visibility.
• Worked with the firm’s principal in ascertaining new client opportunities within the New York, New Jersey, and Connecticut region. Established initiatives towards advancing new client relations.

Glenn Gissler Design

• Established GGD blog with strategic partner/web developer, working from concept to completion.
• Conducted digital survey to to gain an accurate overview of GGD’s digital presence, documenting its strengths and weaknesses, and made recommendations for best practices and relevant improvements.
• Implemented all required changes.
• Worked with principal in developing a content strategy to advance established goals for both owned media and micro-blogging platforms.

Peter Marino Architects

• Conceptualized sales and marketing book for The Getty, the Michael Shvo-developed and Peter Marino-designed building on the Highline at 24th Street and 10th Avenue in New York City.
• Responsible for the writing and editing of the 15,000 word non-fiction work.
• Worked with Stephen Gan and the staff at the V Agency to establish the visual framework for the book.
• Met with all involved parties, on a regular basis, to ascertain required assets so as to insure timely delivery of finished writing materials.
• Worked directly with Peter Marino in shaping the editorial direction of the book.